Quality Doesn’t Matter!

by George Hedley | Apr 3, 2019 | MARKETING & SALES TOPICS

Is quality really an issue when you shop for a new laptop computer, select an insurance company, or buy a home?  Do you care about quality when choosing an architect, engineer or bank?  After bidding a project per plans and specifications, is quality the main...

Customer Care = Cash!

by George Hedley | Apr 3, 2019 | Uncategorized

After every holiday, I am always glad they are over.  Too much food.  Too much fun.  Not enough productivity.  During the Thanksgiving and Christmas season, traditionally we stop what we’re doing to give gifts and thank those who make it all possible – our...

Bug ‘EM Til They Buy or Die (long version)

by George Hedley | Apr 3, 2019 | MARKETING & SALES TOPICS

I hate cold calls. But I love it when Future Customers call me. So I developed a marketing plan that doesn’t require cold calls. Instead, it’s more like a form of that Chinese Water Torture you’d hear about in the old movies — Drip. Drip. Drip. I call it: Bug...

Can’t Find Enough Good Help?

by George Hedley | Apr 3, 2019 | BUSINESS OWNERSHIP TOPICS

Builders, contractors, and subcontractors continually complain they can’t find enough trained help to get all their work done. People, or a lack of them, is their biggest problem. This leads me to believe that construction business owners should make finding,...

No Pain – Just Train!

by George Hedley | Apr 3, 2019 | BUSINESS OWNERSHIP TOPICS

I played water polo in high school and college. After summer vacation, our two week training camp would start in early September. Twice a day we would swim laps, pass the ball, practice our skills, shoot goals, lift weights, and work on our offense and defense...